About this object

History of use

Indian popular religious prints have been published for nearly a century, first by German presses, later by Indian ones. The prints may take the form of calendars, posters, or simply images. The style of the representations is European. In the beginning they were Hindu images, but are now acquiring elements both of folk art and a romantic secularism. It is a living art currently influenced by the movie industry and non-Hindu religions. The images are a vehicle for advertising and are also used for religious purposes. This print was used as an advertisement for the company, Meenakshi Medicals.

Cultural context

calendar art; popular religious art

Iconographic meaning

Pale blue grey skin, peacock feather, and u-shaped Vaishnavite symbol are all distinct attributes of the god, Krishna. In latter day romantic situations, Krishna has become devoted to Radha, a cowherd milkmaid. They are depicted in a romantic embrace showing their love for each other.

Physical description

Rectangular calendar print depicting Krishna and Radha in an embrace. Krishna has light blue skin and is wearing a yellow dhoti along with a white cloth around his shoulders. He is adorned with a gold helmet with a peacock feather, a flower garland, gold necklace, pearl necklace, gold bracelet on left side and ring. Radha has tan-coloured skin and is wearing a red sari with a green shirt and a pink scarf. She is adorned with a gold headdress, bracelet, earrings and an orange flower in her hair. Background consists of water with floating lotus flowers, blue sky, moon, and clouds. Black writing in upper right corner.